The Jobsite Mailings Results ReportVol. 10 · A Decade in Direct MailUpdated Quarterly

See the results

A scoreboard,
not a sales pitch.

The numbers below are pulled straight from Signature Lead Letter campaigns — no stock stats, no lifetime averages padded by five outliers. Just the receipts.

The Results Report on a desk
$100M+
Tracked client revenue
50M+
Letters delivered
300+
Contractors served
92%
Repeat‑client rate

Scorecard by trade

Where the letter moves the needle.

A relative index of program performance across trades we've run 100+ campaigns in. Score reflects blended response, appointment and close rates against each industry's baseline.

Performance score / 100
Roofing
Startup grew into a $3.5M program
92
Exterior Renovations
Drives 15% of $75M annual sales
88
Solar
3.2× more leads in a saturated market
78
Painting
First lead within 7 days on every launch
74
Windows & Doors
Steady booked appointments, year over year
82
Tree Services
4× inbound call volume
70
Electrical
42% appointment-to-close rate
68
01
Case Study · Exterior Renovations
A leading exterior remodelerMidwest, USA

Driving 15% of annual sales for a leading exterior remodeling company

A $75M family‑owned exterior remodeler partnered with Jobsite Mailings to grow beyond word of mouth. Geo‑targeted Signature Lead Letters mailed around every active jobsite now drive a steady, high‑quality pipeline that accounts for 15% of annual revenue.

The Challenge

Break through marketing noise and reach homeowners who weren't actively searching for exterior remodeling.

The Solution

Handwritten Signature Lead Letters mailed to the neighbors of every active jobsite — personal, not promotional.

15%
of annual sales
10×
response rate
7 days
to first lead
Driving 15% of annual sales for a leading exterior remodeling company
"Our collaboration with Jobsite Mailings has been nothing short of extraordinary."
Marketing Director · Exterior remodeler, Midwest

The full index

Case No. 02 — 08

Every case below is a real campaign we can put you on the phone with. Hover a row to preview.
  • 02
    Roofing“We started from zero and built a $3.5M book almost entirely on these letters.”
    $3.5M
    in new sales
  • 03
    Family‑Owned Remodeler“It’s become a dependable pipeline — now 21% of our revenue walks in because of this program.”
    21%
    of company sales
  • 04
    Solar“In a sea of solar ads, a handwritten letter is the thing homeowners actually open.”
    3.2×
    lead volume
  • 05
    Home Services“We went from chasing leads to scheduling $6M a year from neighbors who already trust us.”
    $6M
    per year
  • 06
    Painting“Every launch, the phone rings within a week. It’s the most predictable lead source we have.”
    7 days
    to first lead
  • 07
    Tree Services“Our inbound calls quadrupled — and these are homeowners who live right on our route.”
    call volume
  • 08
    Electrical“We close almost half the appointments because the lead already feels like they know us.”
    42%
    issued appt rate

Press clippings

What contractors write in after year one.

5 stars
Verified client
"The Signature Lead Letter has been one of our top lead generation platforms for over 10 years."
Owner
Exterior contractor, New Jersey
Verified client
"Really simple and effective — we hit our ROI target on the very first mailing."
Director of Marketing
Home services, Midwest
Verified client
"This is the only piece of mail I've ever run that people call to compliment us on."
Owner
Roofing company, Southeast
Verified client
"It's the closest thing we've found to a referral machine."
General Manager
Home services, Multi‑market
Mascot reading the report
Editor's note

"We publish new case studies as fast as clients let us. The next number on this page could be yours."

— The Jobsite Mailings team

Ready when you are

Marketing that actually works.

Inbound leads from real homeowners — usually within seven days of your first mailing. See it live with a 20‑minute demo.